Danielle Macaluso

17+ years experience marketing beauty, luxury and consumer brands globally for brands like L’Oréal USA, Johnson & Johnson and P&G.

About Me

Highly ambitious senior Integrated Consumer Communications leader with 17 years of experience successfully marketing beauty, luxury and consumer brands globally. Experience overseeing paid, owned and earned media for L’Oréal USA, Johnson & Johnson, P&G and Limited brands. Known for building communications strategies that capture media and consumers’ attention, deliver against business objectives and drive sales.

Experience Includes:
- Brand Experience & Events
- Celebrity Talent Management
- Corporate Social Responsibility
- Crisis Communications
- Diversity & Inclusion
- Executive & Corporate Communications
- Influencer Marketing
- Marketing & Integrated Consumer Communications
- PR/Media Relations
- P&L Management
- Social Media Strategy & Content Marketing
- SEO
- Team & Agency Management

Experience

Assistant Vice President of Brand Communications at L'Oréal

Jun 2010 — Dec 2015

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New York City, NY

Senior Account Supervisor at RPRMC

Jan 2007 — Jan 2010

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Senior Account Executive at KMR Communications

Jan 2005 — Jan 2007

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Assistant Account Executive at Lippe Taylor

Jan 2003 — Jan 2004

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New York City, NY

Operator can advise on

Domain Expertise Advice

Advice based on years of experience, knowledge and understanding of marketing, advertising, and the beauty industry.

Mentorship

Providing guidance, knowledge, and connections to aid in advancing your career.

Business/Product strategy

Help determining the direction of your business and what you want it to look like in the future as well as defining what you hope to accomplish with your product, and how to plan to do so.

Why book a 1:1 meeting?

Operator is a platform that enables anyone or any brand seeking advice, support or feedback to connect one-on-one with a curated group of leading marketers and communications specialists via video consultations. Operators are seasoned leaders with years of experience in marketing and communications across all industries. The Operator service removes barriers that have historically existed between top experts in the field and individuals looking for seeking guidance for project guidance, advice, inspiration and so much more. Individuals can browse Operators profiles, which include their bio, meeting rate and calendar availability, and can book and pay for a 60 minute meeting. Once the booking is confirmed, a calendar invite and meeting video link are automatically sent to meeting participants.

FAQ

What is Operator?

Operator is a platform that enables anyone or any brand seeking advice, support or feedback to connect one-on-one with a curated group of global leaders, one video call at a time.

Who is Operator for?

Operator is for any individual or brand that is seeking domain expertise advice, business strategy guidance, mentorship or support from our curated group of leading marketers and communications specialists.

How is Operator different than the Publicist marketplace?

Operator was created to support individuals who are looking for advice, support or inspiration from Experts. Operators share guidance but they do not produce any tangible deliverables. While brands can hire talent from Publicist platform for strategic support, The Publicist marketplace is geared towards brands who are looking to hire talent to execute on specific projects or deliverables. The Publicist marketplace and Operator offerings are complementary. With Operator, individuals and brands will gain valuable insights and get specific guidance on anything from how to scale a business, to what it is like to run a marketing and communications team and so much more. Once they’ve received advice, they can go to the Publicist marketplace and search for talent to execute on new initiatives.

How it Works

Browse

Individuals browse Operator’s profiles and rates

Payment

Individuals pay for the meeting using Stripe and are not billed until 24 hours before the meeting

Invitation

Once the meeting is accepted, Operator sends calendar links & meeting details to participants