Kimry Blackwelder's profile Styled comma

Kimry Blackwelder

A global brand communications professional with a successful track record of elevating brand image and unlocking brand-enhancing opportunities to accelerate commercial success. Known for building iconic, durable consumer brands, Kimry's work helps brands connect to the right conversations and partnerships to power growth and communicate to win continuous cultural relevance.

About Me

Kimry Blackwelder is a global Brand Communication Strategy and Brand Partnerships executive known for building iconic, durable consumer brands.

Her work helps big thinking brands connect to the right conversations and partnerships to power growth and communicate to win continuous cultural relevance.

During 12 years at private-equity-owned Cole Haan (Apax Partners) and at Nike, she led global Brand Communication Strategy and Brand Partnerships. Her work directed and expanded key functional areas (Brand Communications, PR + Media Relations, Brand Partnerships, Events + Experiential) for the Cole Haan brand as it grew from $500M+ to almost $1B in revenue and expanded into new global markets.

Kimry also led the communications roll out for 75+ high-visibility brand partnerships and co-branded lifestyle collections ranging from Maria Sharapova, to Rodarte and Slack that powered revenue and customer growth. Under her leadership, her team made Cole Haan, products, partnerships and collaborations a part of a bigger cultural conversation.

She also designed and transformed brand communication capabilities and processes, and advanced into both internal corporate communications responsibilities after Nike sold the brand to Apax Partners in 2013, and to external / investor relations communications where she played a meaningful role in a planned 2019 Cole Haan IPO and S-1 filing.

Currently, she advises emerging and larger brands on brand communications and brand partnership strategy through the marketplaces like, Operator by Publicist, and her own brand communications consultancy.

Her early career was in lifestyle media and PR, where she developed an overstuffed Rolodex and a zest for working with creative people and mission driven companies to move mountains and realize exciting, audacious goals.


Experience

Senior Director of Global Brand Communications at Cole Haan

Aug 2009 — Mar 2020 • New York City, NY

Marketing Associate | PR Coordinator | Associate Publicist at Amy Sacco | Christina Perrin | Ruder Finn

Jan 2000 — Jan 2009 • New York City, NY


Operator can advise on

Career advice

Mentorship, industry knowledge and general industry trends and opportunities. Providing guidance, knowledge, and connections to aid in advancing your career.

Strategic Business Support

Product strategy and feedback. Brand strategy and feedback. Marketing planning (with focus on brand communications). Problem solving (within brand marketing and communication arenas)

Business Advice

Strategic advice (within brand marketing and comms arenas to help drive business growth).

Brand Marketing/Communications and Partnerships

Elevating brand image and unlocking brand-enhancing opportunities to accelerate commercial success.

Why book a 1:1 meeting?

Operator is a platform that enables anyone or any brand seeking advice, support or feedback to connect one-on-one with a curated group of leading marketers and communications specialists via video consultations. Operators are seasoned leaders with years of experience in marketing and communications across all industries. The Operator service removes barriers that have historically existed between top experts in the field and individuals looking for seeking guidance for project guidance, advice, inspiration and so much more. Individuals can browse Operators profiles, which include their bio, meeting rate and calendar availability, and can book and pay for a 60 minute meeting. Once the booking is confirmed, a calendar invite and meeting video link are automatically sent to meeting participants.

FAQ

What is Operator?

Operator is a platform that enables anyone or any brand seeking advice, support or feedback to connect one-on-one with a curated group of global leaders, one video call at a time.

Who is Operator for?

Operator is for any individual or brand that is seeking domain expertise advice, business strategy guidance, mentorship or support from our curated group of leading marketers and communications specialists.

How is Operator different than the Publicist marketplace?

Operator was created to support individuals who are looking for advice, support or inspiration from Experts. Operators share guidance but they do not produce any tangible deliverables. While brands can hire talent from Publicist platform for strategic support, The Publicist marketplace is geared towards brands who are looking to hire talent to execute on specific projects or deliverables. The Publicist marketplace and Operator offerings are complementary. With Operator, individuals and brands will gain valuable insights and get specific guidance on anything from how to scale a business, to what it is like to run a marketing and communications team and so much more. Once they’ve received advice, they can go to the Publicist marketplace and search for talent to execute on new initiatives.

How it Works

01

Browse

Individuals browse Operator’s profiles and rates

02

Payment

Individuals pay for the meeting using Stripe and are not billed until 24 hours before the meeting

03

Invitation

Once the meeting is accepted, Operator sends calendar links & meeting details to participants