John Hosier's profile Styled comma

John Hosier

President | Chief Strategy Officer | Board Member | Mentor | Advisor | Adjunct Professor

About Me

John Hosier is a strategic advisor to the life sciences industry drawing on more then 25 years of sales, marketing and managed markets experience in commercial healthcare organizations. He has provided insights to small molecule & biotechnology companies across multiple therapeutic areas but has maintained a heavy concentration in oncology and specialty pharma. He has led brand launch; corporate, franchise, and strategic brand planning; commercial integration; organizational design; and operational effectiveness from multiple perspectives (as the client, as the independent consultant, and as an agency lead). John’s firm has recently architected the launch of an oncology business unit for an emerging pharmaceutical client; led development of the managed markets, trade, and distribution strategy for the launch of a 505(b)2 for an established organization; and provided commercial assessment and recommendation of various licensing and co-promote deals between organizations. John is an active mentor with various biotech/health tech accelerators in the tri-state area; serves as council member and advisor to numerous market research firms serving the financial industry; and is an adjunct professor of pharmaceutical marketing with the Silberman School of Business, FDU.

Before launching his own consulting firm, John held leadership positions of increasing responsibility including sales, marketing, account management, state & federal policy, pricing/contracting, and commercial operations. His roles have spanned across 11 therapeutic areas (including orphan and ultra-orphan disease states) and 40 marketed products (oral solid and injectable/IV formulations) with various organizations including: Zeneca, Pharmacia & Upjohn, Pfizer, Roche, and Eisai.


Chief Strategy Officer -- HAVAS Hematology & Oncology Village at Havas Health & You

May 2017 — Jul 2020

New York City, NY

Adjunct Professor at Fairleigh Dickinson University Silberman College of Business

Jan 2017 — Present

Madison, NJ

President at John Hosier Healthcare Consulting, LLC & Parallax Lifesciences Consulting, LLC

Jul 2015 — Present

Head of Commercial Operations of the Americas, Executive Director Commercial Services at Eisai

Jul 2013 — Jun 2015

Woodcliff Lake, NJ

Group Product Director Marketing, Primary Care, GI & CNS at Eisai

Apr 2011 — Jun 2013

Woodcliff Lake, NJ

Director of Marketing at Eisai

Apr 2009 — Apr 2011

Customer Development Director -- Medicare Segment, Customer Planning & Contracting at Roche

Feb 2007 — Apr 2009

Associate National Sales Director, Specialty Markets Account Management at Pfizer Pharmaceuticals

May 2004 — Feb 2007

National Accounts, Oncology Account Manager at Pfizer Pharmaceuticals

May 2002 — May 2004

Reimbursement Business Consultant at Pharmacia

Jan 1999 — Jan 2002

Oncology/Urology Sr. Sales Representative at Astra-Zeneca Pharmaceuticals

Feb 1996 — May 1999

Operator can advise on

Managing a P&L

Pre-launch through late life cycle/LOE- How to maximize top and bottom line regardless of stage of your asset.

Pharmaceutical/Biotech Commercial Organization Development and Design

Developing a research and development organization from first commercial hire through to a fully integrated commercial organization. Scoping departments, and roles from sales, marketing, PR, managed markets, operations, HR, etc.

Pharmaceutical/Biotech New Product Launch Planning

Developing the Strategy: Scientific Platform, Lexicon, Disease State Messaging, Brand Target Product profile, Situation Analysis, Environmental Assessment; Strategic Map; Pricing; Trade and Distribution. Developing the Brand: Brand Positioning; Brand Messaging; Forecasting; Customer Profiling; Segmentation and Targeting; Launch planning; Strategy, Objective, and Tactical planning; Story Arc; Creative Campaigns; Brand Book; Naming; Packaging; Developing the Experience: Omni Channel Campaigns; Patient Assistance, HUBs; KPI and Measurement.

Product/Portfolio Marketing

Advising or mentoring on the leading and developing of teams; how to manage up to the executive committee or BoD; and how-to effectively work with agencies, vendors, consultants.

Brand Planning

How-to develop engaging presentations; finding innovative strategy and ‘big ideas’ for the brand; performing financial assessments and ROI analysis.

Pharmaceutical Marketing and Product Development

As an adjunct professor with the Pharmaceutical Marketing MBA Program at FDU, I can mentor and coach on a number of aspects throughout pharma marketing.

Oncology & Rare Disease

With a career spanning 25 yrs I can provide guidance on corporate and brand strategy for these highly technical/high cost products.


guidance and advice on developing in your career as a pharmaceutical executive-- C-suite, marketing, operations/sales, acct management.

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