Umut Sengun's profile Styled comma

Umut Sengun

Former Europe Head of Partnerships & Head of Marketing at Soho House, Previously Conde Nast International

About Me

Specialised in brand marketing, communications, creative marketing and strategy, marketing partnerships, media partnerships and integrated sales, cultural programming and collaborations, with 10+ years of international experience in the entertainment, media, luxury lifestyle and hospitality industry in the UK and Europe.

Umut was with Soho House for 6,5 years, working across membership, marketing and partnerships in the UK and Europe, setting up strategies and developing integrated marketing programs to drive retention, acquisition and growth for global Soho House membership and hospitality.

Focusing on the new market launches and expansion projects for Soho House in Europe, he also contributed other brands' cultivation via bespoke partnership programs, including content campaigns, programming, cultural collaborations, talent incubators, experiencial and digital marketing activations. These brands included, BMWi, lululemon, IWC, Nike, Bumble, YouTube, WeTransfer, Remy Cointreau, Campari, Grey Goose, Bombay Sapphire, Martini, Patron, Peroni, Primavera.

Ahead of joining Soho House & Co, Umut was with Conde Nast International for over 5 years, developing bespoke brand campaigns and creative media solutions for Vogue and GQ’s advertising partners across automotive, technology, beauty, fashion, food and drinks categories, produced various forms of branded content across print and digital channels, as well as custom events.


EMEA Head of Partnerships at Soho House & Co

Feb 2018 — Nov 2020

Amsterdam, Netherlands

EMEA Head of Marketing - Interim at Soho House & Co

Feb 2018 — Mar 2019

Amsterdam, Netherlands

UK & Europe Partnerships Manager at Soho House & Co

Jun 2016 — Feb 2018

London, UK

Marketing and Communications Manager at Soho House & Co

Jul 2014 — Jun 2016

Istanbul, Turkey

Partnerships & Special Projects Manager at Condé Nast

Aug 2012 — Jul 2014

Istanbul, Turkey

Creative Producer & Bookings Editor at Vogue Turkey

Feb 2010 — Aug 2012

Operator can advise on

Business/Product strategy

Membership marketing, community building, cultural programming, global brand launches in new markets; Creative partnerships & collaborations strategies; Media, integrated sales, new business opportunities


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