GUIDE • 3 mins

How to Submit a Proposal: Your Guide to Submitting Your First Proposal

Ashley Gillen

Publicist's platform makes the process of submitting your project proposals as easy as three simple steps. In this guide, we'll walk you through each step and give some helpful tips along the way!

Submitting a Proposal

You can submit a project proposal for any project that you find on the Publicist platform that you are interested in working on. Remember, if a client is interested in your work experience, they may request for you to pitch for a project! Make sure to check your dashboard notifications.  

Submitting your proposal will be the first point of contact between you and your prospective client. This is the perfect time to highlight your unique skill set and emphasize what makes you the best person for the project. 

Step 1: Write a Cover Letter

The cover letter is the most important piece of your pitch as it will highlight why you should be selected to work on the project. This is your opportunity to highlight your relevant experience and summarize how you will meet your client's project goals. Clients will likely receive multiple proposals per project, and will skim through cover letters first in order to narrow down the pool of applicants. This is where you need to stand out!

If you have examples of previous projects or work that you’d like to share with the client, attach them here. These can be very valuable in illustrating the skills and expertise you bring to the table. 

Publicist Tips:

#1: Keep your cover letter simple and to the point. Give clients a snapshot of your experience that is relevant to the project. A bullet point list may be helpful here to list specific skills. 

#2: If the client has specific questions or qualifications listed in the brief, make sure to address them here. 

#3: Be friendly! It never hurts to let some of your personality shine through. Clients are likely to choose the candidate that they feel will be a pleasure to work with. 

Step 2: Define Project Milestones

To help you define the project life-cycle, we’ve included prompts for project milestones as part of the proposal process. Milestones should be used to indicate key deliverables for the project. You can add as many milestones that would be relevant for the project. Don’t worry, these milestones can be revised. If a client requires clarification or would like you to adjust a milestone, you will receive a revision request. 

Publicist Tips:

#1: Include as many milestones that would be relevant for the project. This is an opportunity for you to highlight how you will achieve project goals and can help set you apart from other applicants. 

#2: Look out for revision notifications. If a client is interested in hiring you but has requested milestone revisions, make sure you update revisions in a timely manner. You don’t want to miss out on an opportunity to still be considered in the project applicant pool. 

Step 3: Indicate your Rate

Indicate your desired project rate. When deciding your own pricing and filling in your rate, there really are no rules. 

After you fill in your rate, our platform will inform you if you are under, on or over the client’s budget.  

Publicist Tips: 

#1: It may be helpful to consider your personal experience, expertise, skillset, and typical hourly or project rate, as you determine the project rate. Just remember, the client has the decision to hire you, so sticking to a rate near their budget will likely make you more competitive within the talent applicant pool.

#2: Another thing to keep in mind is that not every project is going to be for you. If a client’s budget is under your expectation and expertise, check out other projects on the platform. We want you to be paid what you are worth.

You are now all ready to submit. Click the “Submit” button and wait to hear back from the client. 

We hope that you get hired!