GUIDE

Signing up for Publicist is easy. Writing a personal bio, on the other hand, can be really challenging. However, it's one of the most important tasks because it can really help you stand out from other freelancers and full timers for that matter..

As a consultant or freelance marketer, you are in charge of your own rates. There is no set amount that you must charge for each project, which can be both liberating and daunting at the same time. Instead, you have to determine what is fair and equitable for your skill set and experience level.

Welcome to our comprehensive guide to all upcoming PR and Marketing events and conferences! We’re bringing you all of the must-attend events for 2022. If you know of an event that is not in the list below, please submit that event to us so we can add it to the list by emailing ashley@publicist.

You have so many questions. All the cool kids are on TikTok, should I be on TikTok? Should I hop on Instagram Reels and tell my life story?

As a casual user of Instagram, people click on hashtags to find relevant posts and topics that interest them. That means if you are trying to grow on Instagram, you need to be using the right hashtags to get your content in front of the right audience. Seems simple enough, right?

Just what exactly is content strategy? You could hop on Google and find half a dozen complicated-sounding explanations that just aren’t necessary. Content strategy is simply the planning, development, and use of content to help advance a business or person’s goals.

Okay, let’s get to it! These are my 9 reasons why you should put hashtags in your comments instead of the caption.

A press release is often a page-long, compelling news story or announcement written by a public relations professional and sent to targeted members of the media. The goal of a press release is to pique the interest of a journalist or publication.

You are a brilliant communications and marketing professional, but what sometimes doesn’t come as easy is marketing yourself - and marketing yourself to stand out among other talent. Without a clear, impressive and succinct profile, you may run the risk of being overlooked for a project. We have outlined some valuable tips in creating a winning profile.