AS TOLD TO THE SPIN

Interview with David Berkowitz, Founder of Serial Marketers

We sat down with David Berkowitz, veteran agency and tech leader turned demand gen extraordinaire. He’s currently the principal of the Serial Marketer consultancy, where he generates demand for technology firms, agencies, and brands. Prior, David ran marketing for video production marketplace Storyhunter, led the strategy practice at social listening firm Sysomos, served as CMO of Publicis agency MRY, and co-founded the emerging media division of Dentsu agency 360i.

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Interview with Leah Seay, Issues Management Spokesperson at Amazon

Leah Seay is an issues management spokesperson at Amazon, where she serves as Amazon Operations’ main media contact for litigation, theft, global social media issues, and customer service issues – dealing with the company’s most difficult scenarios. Prior to Amazon, Seay worked at General Motors (GM) where she led state and local public policy communications in Washington, D.C.

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Interview with Carolyn Bothwell, Founder of Freelance Founders

Carolyn Bothwell is the founder of Freelance Founders™, a digital, members-only community that empowers creative and marketing freelancers to build financially viable careers. She is a seasoned creative with a background in brand strategy copywriting. With a distinct knack for merging storytelling with strategy, she has worked on the branding and launches for many emerging direct-to-consumer brands.

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Interview with Katy Lee, Brand Marketing Leader at Ikea

Katy Lee is a passionate and strategic Brand Marketing Leader with 15+ years of experience working across industries and brands such as IKEA USA, Hershey Company, Comcast and more. She is specialized in integrated marketing communications, digital marketing, brand development, social media strategy, digital innovation, and consumer insights. Katy has spent half her career supporting and mentoring the startup and entrepreneurial community.

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Jack Bedwani, Global CEO the projects*

Jack has spent his 15 year career keenly interested in the influence that brilliantly creative people hold and how they use it. He founded the projects* in 2008 in Sydney Australia as a reaction to the evolving need to more integrated culturally led experiential projects down under. the projects* is now a globally established cultural consultancy that has offices in Sydney, Los Angeles, London, Amsterdam and New York and the business has become a vehicle for Jack’s creative exploration of global cultural shifts and movements.

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Hermione Underwood, The H Collective

Director of The H Collective, consulting to clients globally, Hermione is a leader in the social and digital space. Sitting on every side of the table, she is also the Co-Founder of fine jewelry label, Atelier Romy. Along the way, you can keep up with her travels, fashion and business at Hermione Olivia.

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At The Core Of Lara Vandenberg, Publicist's Founder

"I always knew the marketing and communications industry was my calling; I could never imagine myself anywhere else."

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