Hire the Best Account Based Marketing Talent for Your Project
ABM stands for account based marketing. Account-based marketing is a focused approach to B2B marketing in which marketing and sales teams work together to target best-fit accounts and turn them into customers.
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How it Works
Post your project details
Tell us what you need, when you need it, and the type of skill set you are looking to hire. List your project on our platform for talent to see.
Choose from our top Talent
Browse from hundreds of vetted experts, and invite talent to pitch on the project. Browse through their skills sets, qualifications, and utilize the chat box for real time communication.
Collaboration made easy
Once the client identifies which profile(s) they wish to work with, the client is able to invite the talent to the project, with both client and talent agreeing on deliverables, price and timeline of the engagement.
Receive proposals and hire talent
Congratulations! You and your freelancer are ready to get to work. Payment and contract integration all happen on the platform automatically for you.
What does ABM accomplish?
ABM helps your business work and communicate with high-value accounts as if they’re individual markets. It allows you to weed out less-valuable companies early on and ensure Marketing and Sales are in complete alignment. Your team can then reach the right people, faster.
ABM involves personalizing a buyers’ journey - tailoring all communications, content, and campaigns to their specific accounts. This will boost ROI and customer loyalty.
Hubspot’s Benefits of Account-Based Marketing:
Keep Marketing and Sales aligned.
Maximize your business’s relevance among high-value accounts.
Deliver consistent customer experiences.
Measure your return on investment.
Streamline the sales cycle.
Expand business through account relationships.
Why should you hire an account based marketer?
Account-based marketing makes it easier to analyze the effectiveness of your campaigns because you’re measuring a smaller set of target accounts across email, ads, web, and events. The data you collect will also be more detailed and can deliver insights you couldn’t collect otherwise.
In summary, ABM uses a more personalized approach to a smaller set of ideal customers. This increases its likelihood of success and helps to build customer loyalty.